IDX: Touch
This drip is designed as a back up or “lighter” touch than that of other traditional IDX drips. It is to be used as a safety net for leads that are on a home search but aren’t on another campaign. It is recommend that you put a client on this drip if you’ve already started showing them homes, you don’t feel like a traditional IDX drip would be appropriate, OR they’ve completed other IDX drip campaigns.
If you’ve scheduled a showing appointment with the lead it is recommend to either pause the drip, stop the drip completely, or delete any drips that are going to go out within 7 days of your scheduled appointment. Last thing you want during a showing is for your client to get a automated text from you asking if they’d like to see any houses this weekend (awkward). If you take a client off this drip DO NOT put them back on this drip. Either put them on the “Custom F/U: Working Lead” drip or the “IDX: Touch” Drip campaign.
Call tasks are optional but recommended if you’ve previously have spoken to the lead on the phone. Let’s be real, not everyone likes getting phone calls and some Realtors hate calling people. So it’s your call (pun not intended). You can also substitute call tasks for Slydials.
Immediately Task: Make Sure Lead is On IDX Email Alerts
Day 10: Text #1 @9am
Hi NAME, I just wanted to check in and see how things are going? Anything I can help you with? Any questions?
Day 20: Email #1 @2pm
Subject Line: Monthly Home Search Check in
Afternoon NAME
As always, I hope everything is fantastic with you
Wanted to make sure the homes I’m sending you are still relevant.
If not, let me know so I can adjust the settings.
Your Realtor
Day 30: Call Or Slydial Task
Day 40: Text #2 @8:45am
Hi NAME, just wanted to check in and make sure those homes I’m sending ya still match your search criteria. Do you want me to expand the search or narrow it down a little more?
Day 50: Email #2 @ 9:30am
Subject Line: Private Showing?
Good morning NAME,
I hope all is well!
Also wanted to make sure you’re getting all the new listings I’ve been sending you.
See any that you want to check out?
I’d be more than happy to arrange a private showing 🙂
Your Realtor,
Day 60: Call Or Slydial Task
Day 70: Text #3 @9am
Good morning NAME! YOURNAME The Realtor here just circling back to check in and see how things are going. Any houses pop up that you’d like?
Day 80: Email #3 @2pm
Subject Line: Monthly Home Search Check in
Afternoon NAME
As always, I hope everything is fantastic with you
Wanted to make sure the homes I’m sending you are still relevant.
If not, let me know so I can adjust the settings.
Your Realtor
Day 90: Call Or Slydial Task
Day 100: Text #4 @10am
Hey NAME, I just wanted to check in regarding those houses I’ve been sending ya. See any that catch your eye?
Day 110: Email #4 @10:15am
Subject Line: It’s Complicated NAME…
Hey NAME I hope all is well!
I quickly wanted to reach out and let you know that if you EVER have any questions about the home buying process or ANYTHING I’m always here to help.
It’s no secret that real estate contracts, navigating the market, negotiations, title, escrow, and all that jazz is complicated… Even selling your house while buying is complicated.
Please don’t be shy about asking. I’m more than happy to answer any of your questions or even grab a cup of coffee and go over the entire process with you. Though, if you feel confident in the home buying process no worries! I’m here to help. 🙂
Sincerely,
Your Realtor
Day 120: Call Or Slydial Task
Day 130: Text #5 @2:15
Hi NAME, just wanted to check in and make sure those homes I’m sending you still match your search criteria. Do you want me to expand the search or narrow it down a little more? Let me know if I should update them. YOURNAME The Realtor
Day 140: Email #5 @7pm
Subject Line: Good Evening NAME
Good evening NAME,
I’m just working late and I thought I’d reach out to see if you need anything.
How’s the house hunting going? Have a questions? Any homes you’d like to see?
Let me know!
Your Realtor,
Day 150: Call Or Slydial Task
Day 160: Text #6 @9:15am
Good Morning NAME! AGENTNAME the Realtor here, Wanted to check in and see if there were any homes you’d like to check out this weekend?
Day 170: Email #6 Custom Video Email
Subject Line: Video Message For NAME
Script: Hey NAME how’s it going? It’s been awhile hasn’t it… Anyways I just wanted to reach out and see how you’re doing and see if you needed anything. The market is still pretty crazy right now so if you see something you like don’t hesitate to reach out. Talk to ya soon NAME!
*Unless you pre-record a generic message for all leads (just don’t say their name) set this video email up as a task reminder. If you purchase the download key for this drip it’ll appear as a task reminder. Remember it is always recommended to write the clients name on a white board and point to it to get their attention.
Day 180: Call Or Slydial Task
Day 190: Text #7 @9am
Hi NAME, I just wanted to check in and see how things are going? Anything I can help you with? Any questions?
Day 200: Email #7 @2pm
Subject Line: Monthly Home Search Check in
Afternoon NAME
As always, I hope everything is fantastic with you
Wanted to make sure the homes I’m sending you are still relevant.
If not, let me know so I can adjust the settings.
Your Realtor
Day 210: Call Or Slydial Task
Day 220: Text #8 @8:45am
Hi NAME, just wanted to check in and make sure those homes I’m sending ya still match your search criteria. Do you want me to expand the search or narrow it down a little more?
Day 230: Email #8 @ 9:30am
Subject Line: Private Showing?
Good morning NAME,
I hope all is well!
Also wanted to make sure you’re getting all the new listings I’ve been sending you.
See any that you want to check out?
I’d be more than happy to arrange a private showing 🙂
Your Realtor,
Day 240: Call Or Slydial Task
Day 250: Text #9 @9am
Good morning NAME! YOURNAME The Realtor here just circling back to check in and see how things are going. Any houses pop up that you’d like?
Day 260: Email #9 @2pm
Subject Line: Monthly Home Search Check in
Afternoon NAME
As always, I hope everything is fantastic with you
Wanted to make sure the homes I’m sending you are still relevant.
If not, let me know so I can adjust the settings.
Your Realtor
Day 270: Call Or Slydial Task
Day 280: Text #10 @10am
Hey NAME, I just wanted to check in regarding those houses I’ve been sending ya. See any that catch your eye?
Day 290: Email #10 @10:15am
Subject Line: It’s Complicated NAME…
Hey NAME I hope all is well!
I quickly wanted to reach out and let you know that if you EVER have any questions about the home buying process or ANYTHING I’m always here to help.
It’s no secret that real estate contracts, navigating the market, negotiations, title, escrow, and all that jazz is complicated… Even selling your house while buying is complicated.
Please don’t be shy about asking. I’m more than happy to answer any of your questions or even grab a cup of coffee and go over the entire process with you. Though, if you feel confident in the home buying process no worries! I’m here to help. 🙂
Sincerely,
Your Realtor
Day 300: Call Or Slydial Task
Day 310: Text #11 @2:15
Hi NAME, just wanted to check in and make sure those homes I’m sending you still match your search criteria. Do you want me to expand the search or narrow it down a little more? Let me know if I should update them. YOURNAME The Realtor
Day 320: Email #11 @7pm
Subject Line: Good Evening NAME
Good evening NAME,
I’m just working late and I thought I’d reach out to see if you need anything.
How’s the house hunting going? Have a questions? Any homes you’d like to see?
Let me know!
Your Realtor,
Day 330: Call Or Slydial Task
Day 340: Text #12 @9:15am
Good Morning name! AGENTNAME the Realtor here, Wanted to check in and see if there were any homes you’d like to check out this weekend?
Day 350: Email #12 Custom Video Email
Subject Line: Video Message For NAME
Script: Hey NAME how’s it going? It’s been awhile hasn’t it… Anyways I just wanted to reach out and see how you’re doing and see if you needed anything. The market is still pretty crazy right now so if you see something you like don’t hesitate to reach out. Talk to ya soon NAME!
*Unless you pre-record a generic message for all leads (just don’t say their name) set this video email up as a task reminder. If you purchase the download key for this drip it’ll appear as a task reminder. Remember it is always recommended to write the clients name on a white board and point to it to get their attention.
Day 360: Call Or Slydial Task
Day 365: Agent Task Note:
If lead has been unresponsive for last 2 months add lead to “Spoken Too: Working Lead: Lost Contact” Campaign.
If lead is responsive and still looking for a property add lead to “IDX: Touch” Campaign.
